Overview	The BMW Group is a major global automotive company. The BMW Group focuses mainly on manufacturing and distributing automobiles and motorcycles. BMW has 23 production and assembly plants, 28 sales subsidiaries, a research and development network and worldwide market presence. In 2002 the company employed 101,395 people, its revenues were US$ 44.3 billion and its net income was US$ 2.1 billion. In South Africa, BMW has a corporate and wholesale administration unit as well as a manufacturing plant in Rosslyn, which manufactures approximately 55,000 cars per year, 80% of which are exported to the USA, Japan, Australia and New Zealand. Across the two locations, BMW employs approximately 3,000 employees and approximately 1,800 contractors. BMW indirectly employs workers through contracts with local suppliers as well as 56 dealers in South Africa.	BMW SA's Managing Director, Ian Robertson, was publicly tested at the on-site medical facility to encourage employees to get to know their HIV status, without fear of any form of discrimination.
Business Case	BMW South Africa established a targeted HIV/AIDS programme in order to define prevalence and economic impact. The mission of BMW South Africa’s HIV/AIDS programme is to make a commitment to establishing a workplace driven for the benefit of associates, in the fight against HIV/AIDS. BMW South Africa implemented a targeted programme based on needs identified through their 2001 Knowledge, Attitude and Practice (KAP) survey. The rationale behind the intervention was based on a combination of a strong belief in the principles underlying corporate social responsibility and the potential economic impact that BMW might incur if HIV/AIDS were not addressed in the workplace. BMW South Africa’s 2002 HIV/AIDS budget is US$ 54 per employee per year.
Programme Description	BMW South Africa developed its HIV/AIDS programme through a multi-stakeholder HIV/AIDS committee to address needs identified in its 2001 KAP assessment. BMW South Africa developed its HIV/AIDS policy in December 2000. The policy was developed by the HIV/AIDS committee and is chaired by the plant manager, who is a board member. It is also composed of representatives from the union, finance, human resources, medical services, management and other interested parties. BMW South Africa built its prevention and awareness programme around training, peer educators, condom distribution, the treatment of syndromic sexually transmitted infections (STIs), events, workshops, forums and industrial theatre. The voluntary counselling and testing (VCT) project was launched in 2002 based on the feedback from the 2001 KAP assessment. The service is available to all employees for free at workplace clinics. Since the VCT campaign was launched in 2002, an estimated 77% of employees have been tested. HIV+ employees gain access to BMW’s comprehensive care, support and treatment programme, including access to Highly Active Anti-Retroviral Treatment (HAART).
Programme Evaluation	BMW South Africa regularly reviews and adapts project performance. The project has a full-time project ‘champion,’ with a non-medical background, a dedicated project budget, a multi-stakeholder HIV/AIDS committee, and reports regularly to the board. Activity measures are monitored on a monthly basis. In the future, the programme hopes to have 100% of employees in the company knowing their status and to increase the involvement of the supplier and dealer network.
Documents	BMW HIV/AIDS South Africa Case Study (PDF format; 9 pages; 283k) BMW South Africa HIV/AIDS Policy (December 2000) (PDF format; 4 pages; 25k) BMW South Africa KAP Survey Executive Summary (2001) (PDF format; 3 pages; 22k) BMW South Africa Programme Presentation (August 2002) (PDF format; 16 pages; 4,116k) BMW South Africa Draft Budget and Workplan (2002) (PDF format; 5 pages; 14k)