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Partnering with an NGO, Yayasan Kusuma Buana, to implement a workplace HIV/AIDS prevention programme in Indonesia


Categories
Company:Industry:Country:Disease:Last Updated:
Gajah TunggalOtherIndonesiaHIV/AIDSJuly 2004

Key Questions
· How can GTG sustain interest in behaviour change efforts after it has trained all of its workers?
· Is it necessary for GTG to develop and socialize a written HIV policy to promote an environment conducive to prevention efforts?
· If it necessary for GTG to conduct a baseline before initiating training efforts to determine if its behaviour change efforts are effective?


Case Study Download the full Gajah Tunggal HIV/AIDS Indonesia Case Study or preview the first page below:

Case Study Executive Summary

OverviewThe Gajah Tunggal Group (GTG) is a large Indonesian conglomerate and a leading tyre manufacturer in South East Asia.
  • GTG is a diversified group including interests in integrated shrimp farming, tire manufacturing, and petrochemical and consumer network services in the Asia Pacific region. In 2003 the group managed more than 60 companies and directly employed 55,000 people.
  • PT Gajah Tunggal Tbk. (GT Tire) is South East Asia’s largest tyre manufacturer. GT Tire uses five factories in Indonesia to produces radial, bias, and motorcycle tires. GT Tire has a distribution network of more than 50 dealers throughout Indonesia and other international outlets in over 75 countries. In 2003, GT Tire employed approximately 14,000 workers, including 7,500 at its factory site in Tangerang, outside of Jakarta.
Business
Case
In 2002, GTG Executive Director, Cherie Nursalim, visited South Africa, and saw first-hand the impact of a large-scale HIV/AIDS epidemic on businesses and society. After returning home to Indonesia she became aware that without a significant investment in prevention from all sectors of society, Indonesia risked a similar future. In response to this threat she established a workplace prevention programme not only to reduce the risk to her businesses, but also to set an example for other businesses and other sectors of society.
  • The Indonesian Department of Health estimated that there are currently 90,000 to 130,000 Indonesians who are HIV+, and that this number will continue to increase unless radical steps are taken.
  • Indonesian government estimates show that Indonesia has a large commercial sex industry. Approximately nine million men purchase sex from roughly 300,000 commercial sex workers multiple times each year in Indonesia. Consistent condom usage among these male clients is consistently less than 10%, and the prevalence of sexually transmitted infections in these sex workers is 60%.
  • GTG believes that its employees and their families are directly at risk for contracting sexually transmitted infections, including HIV/AIDS through unsafe sexual practices. Approximately 95% of the workers at GT Tires facility in Tangerang are men. Most of these men are between 20 and 40 years old and have received a vocational high school education. Many of these workers are not originally from the Tangerang area, having moved there for work. Additionally there is a well-established commercial sex industry near the factory.
  • GT Tire has not established an HIV/AIDS-specific budget. The company’s main expense is the opportunity cost of lost work time spent on workplace training activities.
Programme DescriptionGTG workplace prevention programme focuses on mandatory employee training.
  • GTG does not have a written HIV/AIDS-specific policy, but senior managers have expressed and communicated a commitment to maintain prevention activities in the workplace and community, as well as to ensure HIV+ employee rights.
  • Top management drives GT Tire’s workplace prevention programme. The programme focuses on management training and mandatory staff training through peer educators. GT Tire estimates that its training has already reached 60% of its factory staff.
Programme
Evaluation
GT Tire monitors the reach of its prevention efforts and the core team meets on a monthly basis to resolve operational issues.
  • GT Tires management asks the core team to provide regular updates on the number of employees reached through the prevention efforts.
  • Since March 2004, the GT Tire HIV prevention programme core team has held monthly meetings with its implementing NGO partner, Yayasan Kusuma Buana (YKB). These meetings are a venue to discuss tough questions raised during workplace training sessions, share new information to include in future training, and plan future activities.
  • In May 2004, GTG received an AIDS Award presented by the National AIDS Commission, UNAIDS, ILO and FHI in collaboration with a number of leading NGOs, including YKB for its successful efforts to implement workplace prevention activities.
In the future GTG aims to understand its employee needs and extend workplace prevention efforts to cover additional at-risk employees in Indonesia.
  • Conduct behavioural surveys and focus group discussions to gain a deeper understanding of the company’s current situation, employee needs, and the effectiveness of prevention measures.
  • Extend its workplace prevention efforts to include other GTG companies.
  • Encourage other companies in Indonesia to adopt workplace prevention initiatives.

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DocumentsCase Study Gajah Tunggal HIV/AIDS Indonesia Case Study (PDF format; 6 pages; 283k)
Supporting Document YKB HIV/AIDS Workplace Train the Trainer Two Day Course Outline (2003) (PDF format; 3 pages; 88k)



Case studies are written by Peter DeYoung and developed in collaboration with the featured company. Supporting Documents are provided 'as is' by the contributing organization. GHI member companies and partners, the World Economic Forum and the contributing company do not necessarily subscribe to every view expressed herein. Although the GHI makes reasonable efforts to ensure the accuracy of the statements, this report should not be viewed as an external audit of the programme described. Please contact the GHI for any questions, feedback or submissions related to this case study.

Copyright © 2003 World Economic Forum
Last updated: 8 November 2005
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